Bulawayo (New Ziana) – The 2023 edition of the Sanganai/Hlanganani opened at the Zimbabwe International Trade Fair exhibitions centre on Thursday, with exhibitors expecting good sales.
There is a strong contigent of local, regional and international exhibitors at the show, where Zimbabwe is marketing its various tourist attractions.
Among some of the new regional and international exhibitors are Malawi, Rwanda and Iran, making the fair an important one on the global tourism calendar.
Overall, the number of exhibitors this year has increased to 356 compared to 250 last year.
In an interview with New Ziana, permanent secretary in the Ministry of Tourism, Takuza Munyanyiwa said this year`s expo was bigger and better compared to previous fairs.
He said more tourism buyers from region and beyond were expected this year.
“We are expecting to host buyers from countries in our region and beyond and these include China, Namibia, South Africa, to mention (but) a few,” he said.
“This year we are expecting 356 exhibitors, which is an increase from last year and we have an opportunity as a Ministry and ZTA (Zimbabwe Tourism Authority) to meet with our stakeholders and try to cement our relationship with partners,” he said.
Sanganai/Hlanganani World Tourism Expo is an annual tourism trade fair organised by the ZTA.
It showcases a wide variety of Africa`s best tourism products and attracts international visitors and media from across the world.
New Ziana
