Harare, (New Ziana) – The Tobacco Industry and Marketing Board (TIMB) reports that 94 million kilograms of flue-cured tobacco have been sold at auction floors since the marketing season began last month.
The latest figures from the regulator show that growers have generated more than US$256 million so far.
Data also shows that prices have been lower this season compared to the same timeframe last year.
“By day 25, farmers had sold 93.9 million kg worth US$255.9 million, an increase of 66 percent from the 56.6 million kg valued at US$196.4 million sold in the same period last year.
“As of Thursday 09 April 2026, average prices were at US$2,73 per kg, which is 21 percent less than the US$3.47 per kg during the same period last year,” the TIMB said.
Despite the softer prices, volumes continue to rise as more growers finish harvesting and curing their crop.
Tobacco remains one of Zimbabwe’s leading export commodities and a crucial income source for rural communities, with output for the 2025/2026 season expected to reach 400 million kilograms.
New Ziana
