Harare, (New Ziana) – In the wake of an alarming upsurge in counterfeit products flooding the market, the Consumer Council of Zimbabwe (CCZ), has called for a united front among consumers, the business sector, and policymakers to ensure the availability of safe and quality products.

In a statement to mark World Consumer Rights Day on Saturday, CCZ chief executive officer Rosemary Mpofu emphasized the need for collective action to protect consumer rights and promote sustainable consumption practices.

Mpofu highlighted the proliferation of counterfeit goods as a significant challenge, noting that these products not only compromise consumer safety but also erode trust in the market.

“The CCZ, in partnership with key stakeholders including the Ministry of Industry and Commerce and the Consumer Protection Commission, will host a symposium to address this and other pressing issues affecting consumers.

“The event will bring together experts, policymakers, and consumer
advocates to discuss topics such as environmental sustainability, food safety, energy access, and other critical aspects of sustainable consumption,” she said.

The symposium will explore innovative solutions to promote sustainable consumption, including the role of renewable energy, the importance of ethical production practices, and the need for robust consumer education programs.

World Consumer Rights Day, celebrated globally on March 15, serves as a platform to raise awareness about consumer rights and needs, giving consumers a voice to demand respect and protection against market abuses and social injustices that undermine their rights.

Mpofu said this year’s theme, ‘A just transition to a sustainable lifestyle,’ underscored the urgent need to empower consumers to adopt environmentally friendly and socially responsible lifestyles while
ensuring that sustainable options are accessible and equitable for all.

New Ziana